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What has the I-gaming Expo got up its sleeve for players of online bingo this year?

  • 15 Sep 08
  • Written by

I-gaming expo

This week we're taking a look at the upcoming 7th annual European I-gaming convention where some of the big names in online bingo Playtech, Paypal, Parlay are all looking to improve their gaming services to the European market. Since online bingo and specifically uk bingo is being cited as being one of the biggest growth markets in I-gaming at the moment, there's bound to be many discussions of how the game can benefit more players within this huge potential market.

This convention presents a chance for operators from all aspects of Internet gaming to look at how to improve technology and gaming opportunities for all gamers including bingo players. As a result, this convention could potentially lead to a huge shift in interactivity of online bingo games again.

As mentioned in our 90-ball variant article this week, the Spanish market is also considered to be a huge market for bingo online currently, and so platforms which overcome translation problems such as that created by Parlay are clearly the way forward if our European friends are to be integrated into our game. We'll be keeping our ears to the ground on this issue on your behalf and will keep you posted once the seminars have all been held.

One of the most interesting aspects of this meeting of minds is going to be its focus on interactive TV. With the launch of so many TV bingo sites and crossovers, it will be fascinating to see which direction this new technology is going to take in order to win over the hearts and minds of already converted Internet bingo players that bingo TV purports to be aimed at.

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